Mastering Technical Sales The Sales Engineer's Handbook hardcover book 2002
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Product details
| Management number | 20929273 | Release Date | 2025/10/26 | List Price | $25.20 | Model Number | 20929273 | ||
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Copyright 2002. First edition. Written by John Care and Aron Bohlig. 302+ pages.
About: 2 business, sales, and marketing consultants offer guidance on selling high-technology products, emphasizing the establishment of "personal excellence" in key performance drivers in technical sales. Chapters address every aspect of the process, with frameworks provided to develop a more effective, personalized, and systematic approach to improving personal performance. Special attention is given to the team sales concept and the importance of the contributions of the technical professionals who directly support sales.
This book is in very good used condition. See photos for dimensions. Weigh about 1 lb 7 oz.
35.06.17.27
| Category | Books > Reference Books > Educational & Instructional Books |
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| Size | N/A |
| Brand | None |
| Condition | Good |
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